Publication date:

12 October 2016

Length of book:

290 pages


Lexington Books

ISBN-13: 9781498523929

Popular culture helps construct, define, and impact our everyday realities and must be taken seriously because popular culture is, simply, popular. Communication Perspectives on Popular Culture brings together communication experts with diverse backgrounds, from interpersonal communication, business and organizational communication, mass communication, media studies, narrative, rhetoric, gender studies, autoethnography, popular culture studies, and journalism. The contributors tackle such topics as music, broadcast and Netflix television shows, movies, the Internet, video games, and more, as they connect popular culture to personal concerns as well as larger political and societal issues. The variety of approaches in these chapters are simultaneously situated in the present while building a foundation for the future, as contributors explore new and emerging ways to approach popular culture. From case studies to emerging theories, the contributors examine how popular culture, media, and communication influence our everyday lives.
Andrew F. Herrmann and Art Herbig provide an exciting collection of essays with their edited series Communication Perspectives on Popular Culture. From fan culture to polymediation to the personal, interpersonal, and political ways by which we engage in popular culture, this book offers cutting edge theoretical and methodological research at the intersection of popular culture and communication scholarship.