The Bare Bones of Advertising Print Design

By (author) Robyn Blakeman

Paperback - £38.00

Publication date:

17 October 2004

Length of book:

192 pages

Publisher

Rowman & Littlefield Publishers

ISBN-13: 9780742529618

The Bare Bones of Advertising Print Design is an ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers. This friendly, concise, and well-illustrated book is an invaluable resource that new designers and ad design students will refer to time and again for tips on creative and effective print ads.
Looking for a book to help your publication's advertising staff? The Bare Bones of Advertising Print Design is a good addition to the staff bookshelf. From start to finish, Robyn Blakeman takes us through the creative process, from beginning design to specific publications; to problems and techniques.... The Bare Bones is an easy to read, stripped down, in-your-face 'how to' design book.